From Downloads to Daily Users, The New Rules of App Retention in 2025
Getting users to download your app is no longer the hard part. In 2025, the real challenge begins after the install, when users decide, often within minutes, whether your app becomes a part of their daily life or gets deleted and forgotten. According to Adjust’s 2024 Mobile App Trends Report, the average mobile app loses […]
Building App Engagement Through Social Media Community
When it comes to the social media marketing strategy for your mobile app there are multiple factors that come into play. You will very likely engage in paid social media advertising through sponsored ads or by using a social media influencer. But another integral part of mobile app marketing is using organic social media to […]